Is it the cobblestone streets, hidden passageways, spangled shop windows and ambrosial scents of just-baked confections that lead us to believe we know Paris so well? Or is it the city's snail-shaped layout we learned through maps, its iconic landmarks and distinct demographics that help us ascertain its character?
For their 2013 New Year's card, Havas Worldwide stripped away specifics and renounced the romanticized standard to offer a journey through each of Paris's neighborhoods by way of deft symbols and illustrations. The result is nothing short of ingenious. Enjoy the video!